New Thought Leader Interview

Posted: January 26, 2011 in CRM, Technology
Tags: , ,

This week we profile one of the less well known pioneers of the social revolution, Diane Hessan, CEO of Communispace.  From the beginning Communispace took a different path from conventional social vendors.  Rather than using community as an opportunity to broadcast information, Commuinspace led a revolution in listening to customers.  Listening to customers is underrated according to Hessan.  In her characteristic style she says, “It’s just unbelievable what happens from a marketing point of view if you just shut up and listen…There’s magic to doing that.”

I don’t under rate her and I invite you to read the whole interview at our Website.

Comments
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