Social media backlash

It had to happen sooner or later, the only question in my mind is why it has taken so long.  It appears that the backlash against social media is beginning.  All I can say is yippee! With trends like social media — or almost any trend — we tend to over imbue the idea or [...]

Market change, social and crowd wisdom

CRM took a significant turn in the last few years, neither good nor bad, really, but significant.  The turn took us from what I will call core CRM, which primarily dealt with business to business (B2B) interactions to social CRM which deals with end customers or consumers, a.k.a. B2C. Now, it would be wrong to [...]

Moby Shark

There’s no way I know of to say this without sounding curmudgeonly, but I will say it with a smile, at least.  I think social CRM has jumped the shark. I did a couple of Google searches today just to see what would come up and I was astounded.  One search for “social CRM” came [...]

Can you do social without social technology?

There’s a huge discussion raging on the Internet started by a provocative question from Bob Thompson.  Can you do Social CRM without social media/networks? The question came to me via Paul Greenberg’s blog http://bit.ly/c71GzI and I find it curious that I am not in agreement with much of the discussion or, more to the point, [...]

Can You do Social without Technology?

There’s a huge discussion raging on the Internet started by a provocative question from Bob Thompson.  Can you do Social CRM without social media/networks? The question came to me via Paul Greenberg’s blog and I find it curious that I am not in agreement with much of the discussion or, more to the point, I [...]