NetSuite put its tongue squarely in its cheek today and announced its own “Cash for Clunkers” program. You can probably guess what the program entails — converting from premise-based ERP and CRM to NetSuite. But the concept is funny and memorable and gives a broader context to the effort. Not only does NetSuite assert that it can help companies to save money, it also shows them how to save energy — just like its namesake. Nice concept and nice merging of green ideas and business savvy.
CRM Magazine/destinationCRM.com
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